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DIGITAL-MARKETING, also known as ‘online-marketing’, ‘internet advertising’, and ‘web advertising’, is the process of using web-based sources to promote a brand, a product, or service to consumers. Online marketing is a complex system that consists of multiple technologies, methodologies, and terminologies. The evolution in the digital marketing space has been moving extremely fast over the …

8 Digital Marketing Channels That Every Business Should Know Read More »

Exciting news, you are about to hire a marketing professional. Your team is understaffed and as a business owner, or manager, there is a lot on your plate. In addition to your daily operations, planning and strategy, financial responsibilities, and management decisions, you will most likely devote some time as well to the hiring process. …

Common Mistakes to Avoid when Hiring a Digital Marketing Professional Read More »